Golf Digest and the PGA Tour announced on October 10th that they have entered an exclusive marketing partnership. What this means is that Golf Digest will be the only golf magazine recognized as an official tour partner.

“Golf Digest has been a terrific partner of the TOUR in recent years and we are extremely pleased to strengthen the affiliation between these two great golf brands for the benefit of our fans and sponsors. We believe this broad marketing partnership will be particularly effective in furthering our corporate partners’ ability to connect with golf fans and leverage their involvement with the PGA TOUR.” -Tom Wade, the PGA Tour’s Chief Marketing Officer

This partnership also involves all golf magazines under Golf Digest, including Golf World and Golf for Women.

“We’re prepared to bring our substantial assets to bear in assisting PGA Tour sponsors with optimizing their investment in the PGA Tour. This partnership enables Tour sponsors to call upon the formidable resources of the largest and most sophisticated media and marketing company in the game.” -Mitchell B. Fox, President of Golf Digest Publications

(Source: Golf Digest Publications Press Release)